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magazine publishing Archives - Attraction Marketing Expert - Jen DeVore Richter

Feb 22

5 Unusual Marketing Strategies for Magazine Publishers

By Digital Magazine, Digital Magazines, Digital marketing, magazine, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Marketing mindset, Marketing Strategies for Magazine Publishers, Marketing Strategy, marketing success, Marketing tips, Marketing tricks, Self Publishing a Magazine, Self-Published, Self-Published Magazine, Self-Published Magazines, Self-Publishing Magazine

To get noticed in competitive industries, we need to do what others won’t. We have to step outside of our comfort zone, embrace the unusual, and think differently about our marketing and business growth strategies.

This video is for magazine self-publishers ready for next-level and unusual marketing strategies that go beyond the typical.

You will learn 5 Unusual Marketing Strategies for Magazine Publishers including:

  • my #1 way to create a tangible experience that will result in doors opening and more opportunities
  • a fun idea for creating a steady stream of people who apply to work with you versus you chasing after them
  • a new way to position yourself at industry events that will elevate your circle of influence fast
  • how to turn run-of-the-mill networking events into exciting lead generating opportunities
  • a unique way to become the center of attention at industry events and trade shows

Click to Watch >> https://youtu.be/W7hzUnK-Zbo

Feb 15

5 Ways to Promote Your Magazine on Social Media

By magazine, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Promotion, Self Publishing a Magazine, Self-Published Magazine, social media, Successful Self-Published Magazines

Building awareness of your self-published magazine can feel overwhelming if you’re just getting started.

How do you grow your subscriptions if you don’t have a big budget to invest in advertising, don’t have a big email list, and don’t have a big brand name built up just yet?

The answer is social media!

It’s free and with the right approach, can be very effective in helping you get to your first 1,000 subscribers.

In this video, you will learn 5 Ways to Promote Your Self-Published Magazine on Social Media including how to:

  • find the most overlooked place to promote 
  • 10x your social reach without advertising
  • turn selfies into increased awareness
  • tap into the most powerful type of social media content that could drive massive traffic
  • create the type of content that is easiest to make

Click to watch and subscribe on YouTube! 

Feb 09
How to Generate Revenue From Your Magazine

Publisher Reveals Top 3 Ways to Make Money With Magazines

By magazine funnel, Magazine Publishing, Magazine Self-Publishing

Making money with self-published magazines can be a powerful way to produce recurring passive income, create a list of buyers who are ready and willing to do more business with you, or grow an existing business through increased exposure.

In this video, you will learn the Top 3 Ways to make money with magazines so you can decide which business model is right for you. 

You will see:

  • how to plan for your first $4,000 in sales
  • what it takes to make your first $100,000 in annual recurring income
  • what type of person is typically successful with monetizing faster with less ramp-up time
  • 25 unusual ideas for generating more business from a self-published magazine
  • real-life examples with photos for proof of how I’ve leveraged my magazine in unique ways to land highly-coveted opportunities in the spotlight and more clients

It’s time to start thinking creatively about what is possible!

Feb 01

Planning the Perfect Magazine Cover Photo Shoot

By Digital Magazine, Digital Magazines, Digital marketing, magazine, Magazine Cover Photo, Magazine Cover Photo Shoot, Magazine Design, Magazine Planner, Magazine Publishing, Magazine Self-Publishing, Magazines, Planning magazine cover photo shoot

Planning your next magazine cover photo shoot? Before you step on set, watch this video!

Creating a successful photoshoot requires careful planning before hiring your photographer. As a former Certified Professional Photographer AND YouTube’s leading expert on magazine publishing, the insights I share are guaranteed to help you get the perfect shot. You will save hours of work and loads of money by getting it right.

Here’s what you will learn from this video:

  • 7 tips to getting the perfect shot even if this is your first or 50th cover
  • the #1 question to ask yourself before deciding who should be the cover model
  • the main priority every magazine cover should hit regardless of your topic
  • the two main types of covers photos all fall under and how to plan for each
  • important technical aspects to getting the perfect shot and avoiding costly mistakes
  • little known planning tips that most publishers overlook
  • the #1 secret to a successful magazine cover photo shoot

With careful planning, you can ensure your photoshoot is as successful as possible.

Click to watch the video and subscribe on YouTube

Jan 18

The Harsh Truth About Magazine Self-Publishing

By Magazine Design, magazine funnel, Magazine Planner, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Print Magazine, Self Publisher, Self Publishing, Self Publishing a Magazine, Self-Published, Self-Published Magazine

The magazine self-publishing industry is a highly competitive one, with many entrepreneurs and a limited number of successful businesses.

Many people are telling you how to design an eye-catching magazine, but why do they keep getting the business side of publishing wrong?

Do you want to succeed in the publishing world? Watch this video!

You will see: 

  • why your subscriber list doesn’t grow
  • what’s holding you back from charging what you’re worth
  • how to overcome internal naysayers and self-doubt
  • who to turn to for support instead of the Negative Nancy in your life

You will learn the harsh truth about what it REALLY takes to make it as an independent publisher who wants to leverage a magazine to get new clients OR simply make money selling advertising.

Click to watch the video and subscribe on YouTube:

Nov 16

How to Land Advertisers for Your Self Published Magazine

By How to Land Advertisers for Your Self Published Magazine, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Self Publishing, Self Publishing a Magazine, Self-Published Magazine

What if you could create low-tech marketing for your business that actually paid for itself or created recurring, passive income?

Selling advertising in your self-published magazine makes this possible.

For example, if you spent $5k to self-publish a digital and print magazine plus build out the subscriber website, social media posts, and all the other bells and whistles, you would only need to sell five full-page ads at $1000 each in order to get the system built!

With only five sales, you would break even, and pocket the remaining advertising revenue as profit every time you publish.

Plus, you’d have a marketing tool that could be used to:

  • build your industry authority
  • generate leads from your website
  • close better deals with prospects
  • sell more to your existing clients
  • stay top of mind with referral partners
  • and more!

But, what would make a business want to advertise in your magazine? What tools do you need in place in order to land sales? Is it possible to land advertisers if your business is brand new?

I answer those questions and more in this week’s video.

Click to watch and subscribe on YouTube!

Nov 09

Working With PR Firms to Find Top-Tier Article Contributors

By magazine, Magazine Publishing, Magazine Self-Publishing, Magazines, PR, PR Firms, public relation, Self Publisher, Self Publishing, Self Publishing a Magazine, Self-Published, Self-Published Magazines

Finding top-notch business leaders or individuals to contribute to your self-published magazine or show can seem challenging when you’re just starting out. 

How do you find people with great stories or lessons to share with your reader or audience? 

Do you have to pay them? What if you have limited funds?

Why would someone who is very successful take a chance on your brand-new project?

In this week’s video, you will learn about one of my insider secrets when it comes to self-publishing media: PR Firms.

PR Firms are hired by successful leaders to help them communicate their stories and get those stories placed in media outlets like magazines and shows. PR Account Coordinators need to know publishers like you because their performance is based on how many publications and/or shows they book for their clients.

Building relationships with PR Firms is an effective way to find contributors and it doesn’t cost you a dime!

Click to watch this week’s video and subscribe on YouTube!

Oct 05

Real Life Examples of Successful Self-Published Magazines

By business coach, Magazines, Real Life Examples of Successful Self-Published Magazines, Self-Published, Self-Published Magazines, Successful Self-Published Magazines

Is selling advertising the only way to make money with a self-published magazine? 

Can a magazine also benefit businesses that sell services?

What are the business possibilities for self-publishing magazines?

In this video, I’m sharing real-life examples from my actual clients to show you how they use magazines in a variety of business models that include:

  • generating over $40,000 monthly passive income from advertisers and sponsors
  • improving website visitor conversions to grow their email lists
  • selling more services to existing clients
  • landing better deals with high-value clients with money to spend
  • booking speaking engagements
  • filling conferences and workshops with quality people
  • making money with affiliate marketing
  • strengthening relationships with referral partners
  • owning their own media platform and avoiding social media censorship

Click to watch the video and subscribe on YouTube!

Sep 28

Q&A Magazine Self-Publishing

By Digital Magazines, magazine, magazine funnel, Magazine Publishing, Magazine Self-Publishing, Q & A, Self Publisher, Self Publishing, Self Publishing a Magazine

Self-publishing a digital and/or print magazine has many benefits, including creating recurring income like my client in California, who recently increased his monthly ad revenue from $31,000 to $42,000 per month after working with me for less than eight weeks. We gave his part-time salesperson the proper scripts and tools, and the results followed.

Or my other client in New Jersey is landing big opportunities for his speaking and coaching business that he “never would have landed without the magazine.”

The opportunity is there, but navigating all the steps in the publishing process can be daunting without the right support. 

People like Estephania featured below are why I continue to show up with helpful videos that can help you hit your goals.

This week’s video is a bit different from my typical format. I’m answering questions from the comments section of my channel personally and directly.

Click the link to watch the video and subscribe on YouTube!

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Office of Jen DeVore Richter
(904) 382-7255
jen@jendevore.com
Travels from Denver, Colorado

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Youtube Instagram Tiktok Facebook Linkedin
Contact

Office of Jen DeVore Richter
(904) 382-7255
jen@jendevore.com
Travels from Denver, Colorado

HELPFUL LINKS
© 2023 Jen DeVore Richter • Boss Women Rock, LLC • All Rights Reserved.