Marketing Ideas for Speakers and Authors
Lea Woodford, host of the TV show SmartFem Presents (available on Amazon Prime) and organizer of the SmartFem Summit recently interviewed Jen DeVore Richter from the SmartFem Media TV studios on their Facebook channel.
Lea and Jen shared marketing and business growth challenges and ideas that are unique to speakers and authors as well as women.
Jen will be the opening keynote speaker at the SmartFem Summit in Scottsdale, AZ April 25 & 26th, 2019.
She will present Powered by Profit: Monetization Strategies for Your Speaking Business
Forget the tired concept of chasing after clients one at a time only to face rejection after rejection–there is no need to keep doing what doesn’t work especially when the alternative is so much more fun and lucrative.
Whether your dream is to grow your speaking business, sell more products as a coach or both this session has the answers.
Jen DeVore Richter will share her proven process to go from underpaid best-kept secret to profitable sought-after expert. She will expose the truth about:
- Where to start even if you don’t yet have a big social media following, email list, or best selling book.
- How to share your story in a way that is relatable, exciting, and moves people to action without feeling braggadocious.
- How to build your primary business offer for maximum profitability and impact while getting paid your worth.
- Which systems and resources make this process a ton more fun and a whole lot easier without breaking the bank.
Powered by Profit aligns with the SmartFem Summit because as speakers we need to first carve out our place in an overcrowded market and then have a plan in place for making money that doesn’t make us dependent on cold calling to ask for bookings.
Professional speaking is quickly becoming a qualification for a larger business model versus the sole income stream.
Powered by Profit will be transformational because Jen will show participants the exact process for creating a community of loyal fans making the sales process much easier and faster. With a community of true believers supporting your business, you become a highly trusted leader and influencer.
Jen created her own movement for women in business called Boss Women Rock™ which has been instrumental in helping her successfully sell with ease her membership program, group coaching, private consulting, books, and products.
Boss Women Rock is now a magazine, podcast, and has been featured on TV and radio. In addition, Jen hosts her own events and webinars at least twice per month as her primary monetization strategy and paid keynotes are the cherry on top.
An action the participants can take on day one after Powered by Profit is to uncover the hidden revenue opportunities in their business.
Jen will share her 45-minute process for discovering $10,000 to $50,000 in additional annual profit potential in ANY speaker business, guaranteed.