Category

Self-Published Magazine

5 Unusual Marketing Strategies for Magazine Publishers

By Digital Magazine, Digital Magazines, Digital marketing, magazine, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Marketing mindset, Marketing Strategies for Magazine Publishers, Marketing Strategy, marketing success, Marketing tips, Marketing tricks, Self Publishing a Magazine, Self-Published, Self-Published Magazine, Self-Published Magazines, Self-Publishing Magazine

To get noticed in competitive industries, we need to do what others won’t. We have to step outside of our comfort zone, embrace the unusual, and think differently about our marketing and business growth strategies.

This video is for magazine self-publishers ready for next-level and unusual marketing strategies that go beyond the typical.

You will learn 5 Unusual Marketing Strategies for Magazine Publishers including:

  • my #1 way to create a tangible experience that will result in doors opening and more opportunities
  • a fun idea for creating a steady stream of people who apply to work with you versus you chasing after them
  • a new way to position yourself at industry events that will elevate your circle of influence fast
  • how to turn run-of-the-mill networking events into exciting lead generating opportunities
  • a unique way to become the center of attention at industry events and trade shows

Click to Watch >> https://youtu.be/W7hzUnK-Zbo

5 Ways to Promote Your Magazine on Social Media

By magazine, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Promotion, Self Publishing a Magazine, Self-Published Magazine, social media, Successful Self-Published Magazines

Building awareness of your self-published magazine can feel overwhelming if you’re just getting started.

How do you grow your subscriptions if you don’t have a big budget to invest in advertising, don’t have a big email list, and don’t have a big brand name built up just yet?

The answer is social media!

It’s free and with the right approach, can be very effective in helping you get to your first 1,000 subscribers.

In this video, you will learn 5 Ways to Promote Your Self-Published Magazine on Social Media including how to:

  • find the most overlooked place to promote 
  • 10x your social reach without advertising
  • turn selfies into increased awareness
  • tap into the most powerful type of social media content that could drive massive traffic
  • create the type of content that is easiest to make

Click to watch and subscribe on YouTube! 

The Harsh Truth About Magazine Self-Publishing

By Magazine Design, magazine funnel, Magazine Planner, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Print Magazine, Self Publisher, Self Publishing, Self Publishing a Magazine, Self-Published, Self-Published Magazine

The magazine self-publishing industry is a highly competitive one, with many entrepreneurs and a limited number of successful businesses.

Many people are telling you how to design an eye-catching magazine, but why do they keep getting the business side of publishing wrong?

Do you want to succeed in the publishing world? Watch this video!

You will see: 

  • why your subscriber list doesn’t grow
  • what’s holding you back from charging what you’re worth
  • how to overcome internal naysayers and self-doubt
  • who to turn to for support instead of the Negative Nancy in your life

You will learn the harsh truth about what it REALLY takes to make it as an independent publisher who wants to leverage a magazine to get new clients OR simply make money selling advertising.

Click to watch the video and subscribe on YouTube:

Watch Me Funnel Hack Oprah’s Magazine Subscriber Page

By Digital Magazine, Funnel Hack Oprah’s Magazine, Funnel Hack Oprah’s Magazine Subscriber Page, magazine, magazine funnel, Magazine Publishing, Magazine Self-Publishing, Oprah’s Magazine Subscriber Page, Self Publishing a Magazine, Self-Published, Self-Published Magazine

If you publish a magazine, there is much to learn by seeing how Oprah’s magazine subscriber page is set up, including the copy, layout, design, and offer.

We can ethically borrow marketing ideas from Oprah’s million-dollar marketing team simply by looking at what she’s doing now versus what she used to do and applying the ideas to our self-published magazine subscriber pages.

Heck, even if you don’t have your own magazine, there are still great ideas to learn from Oprah’s million-dollar marketing team just by looking at what she’s doing now and applying some key ideas to your sales pages!

Watch this video and look over my shoulder as I funnel hack Oprah’s magazine subscriber sales page before and after.

Click to watch the video and subscribe on YouTube:

How to Land Advertisers for Your Self Published Magazine

By How to Land Advertisers for Your Self Published Magazine, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Self Publishing, Self Publishing a Magazine, Self-Published Magazine

What if you could create low-tech marketing for your business that actually paid for itself or created recurring, passive income?

Selling advertising in your self-published magazine makes this possible.

For example, if you spent $5k to self-publish a digital and print magazine plus build out the subscriber website, social media posts, and all the other bells and whistles, you would only need to sell five full-page ads at $1000 each in order to get the system built!

With only five sales, you would break even, and pocket the remaining advertising revenue as profit every time you publish.

Plus, you’d have a marketing tool that could be used to:

  • build your industry authority
  • generate leads from your website
  • close better deals with prospects
  • sell more to your existing clients
  • stay top of mind with referral partners
  • and more!

But, what would make a business want to advertise in your magazine? What tools do you need in place in order to land sales? Is it possible to land advertisers if your business is brand new?

I answer those questions and more in this week’s video.

Click to watch and subscribe on YouTube!