Category

Marketing tips

Feb 22

5 Unusual Marketing Strategies for Magazine Publishers

By Digital Magazine, Digital Magazines, Digital marketing, magazine, Magazine Publishing, Magazine Self-Publishing, Magazines, marketing, Marketing mindset, Marketing Strategies for Magazine Publishers, Marketing Strategy, marketing success, Marketing tips, Marketing tricks, Self Publishing a Magazine, Self-Published, Self-Published Magazine, Self-Published Magazines, Self-Publishing Magazine

To get noticed in competitive industries, we need to do what others won’t. We have to step outside of our comfort zone, embrace the unusual, and think differently about our marketing and business growth strategies.

This video is for magazine self-publishers ready for next-level and unusual marketing strategies that go beyond the typical.

You will learn 5 Unusual Marketing Strategies for Magazine Publishers including:

  • my #1 way to create a tangible experience that will result in doors opening and more opportunities
  • a fun idea for creating a steady stream of people who apply to work with you versus you chasing after them
  • a new way to position yourself at industry events that will elevate your circle of influence fast
  • how to turn run-of-the-mill networking events into exciting lead generating opportunities
  • a unique way to become the center of attention at industry events and trade shows

Click to Watch >> https://youtu.be/W7hzUnK-Zbo

Nov 30
3 Hacks to Save Hours a Week on Content Marketing

3 Hacks to Save Hours a Week on Content Marketing

By Content Marketing, Content Marketing Strategy, content marketing tips, Marketers, marketing, Marketing tips, Marketing tricks

“Consistency is King!” is the mantra for content creators and content marketers everywhere, but how do you stay consistent while being a busy entrepreneur taking care of your clients, running the business, and staying on top of everything?

In this video, you will learn three productivity hacks that will help you stay more consistent with your content marketing even if you don’t have the budget to outsource tasks or just haven’t found the right team members yet.

Watch this video to understand:

  • the one strategy I used to publish a YouTube video every week NO MATTER WHAT for over two years without a big budget
  • the BIG mindset shift needed to build accountability in yourself and your content marketing audience
  • the difference between content that people will watch, read, or listen to and content they won’t
  • how to prevent burnout just by changing your content strategy

Click the link to watch the video and be sure to subscribe on YouTube!

Oct 19

3 Marketing Tasks Eating Up Your Day That You Should Outsource Instead

By business idea, marketing, marketing for business, Marketing Mistakes, Marketing Strategy, marketing success, Marketing tips

Do you ever feel like there is just not enough time in the day when it comes to growing your business and marketing?

If you’re like me, the problem could be that you’re still doing marketing tasks that are taking too much effort to justify your time.

Marketing is one of the most important functions in any organization, but it can also be one of the most time-consuming and difficult. In this video, you’ll find 3 marketing tasks to easily outsource so you can focus on running your company instead of wasting your time with repetitive tasks.

This is of vital importance because if your hourly rate as Founder & CEO is $250/hour and you’re doing a task that can be outsourced for $30/hour, you’re putting yourself at a disadvantage every minute that ticks by.

In this week’s video, you will learn:

  • the three marketing tasks that every business owner should immediately outsource
  • the one task that you should NEVER outsource
  • the main area of marketing you should be focused on as a leader

Quit burning through profitability by continuing to do marketing tasks that can be easily outsourced.
Click the link to watch the video and subscribe on YouTube: https://youtu.be/Hqv1rIpGcoI

Sep 14

Marketing Tips to Win in a Recession

By avoid marketing mistakes, Content Marketing, Content Marketing Strategy, marketing, Marketing Strategy, marketing success, Marketing tips, Marketing Tips to Win in a Recession, mondern marketing, Win in a Recession

Consumer behavior is at the heart of marketing. When the economy dips, some consumers set strict priorities and reduce spending. But, not all. 

Depending on the day, you will find varying opinions from the talking heads in the media on if a recession is coming. Some say yes, some say no. 

This confusing information can lead some entrepreneurs to go into “wait and see” mode. 

Instead of going full-throttle on their marketing, they’ll throttle back, which is a big mistake.

According to a Harvard Business Review study of How to Market in a Downturn: 

“Companies that put customer needs under the microscope, take a scalpel rather than a cleaver to the marketing budget, and nimbly adjust strategies, tactics, and product offerings in response to shifting demand are more likely than others to flourish both during and after a recession.”

In this video, you will learn some simple, but important concepts to better understand consumer behavior during a downturn (or not).

You will see:

  • Which consumer changes nothing when faced with economic uncertainty and why
  • Which buyer makes decisions based on budget and how to pivot your offering to appeal to them
  • How understanding two simple concepts about recession psychology could save your business

Click to watch the video and be sure to subscribe on Youtube:

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Office of Jen DeVore Richter
(904) 382-7255
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Travels from Denver, Colorado

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Contact

Office of Jen DeVore Richter
(904) 382-7255
jen@jendevore.com
Travels from Denver, Colorado

HELPFUL LINKS
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