Category

magazine

Jul 13

Self Publishing a Magazine – 2022 Updates

By magazine, magazine funnel, Magazine Publishing, Self Publishing, Self Publishing a Magazine

What’s new in self-publishing? Is now a good time to self-publish a magazine to grow your business? We are halfway into 2022, and the industry is changing rapidly every day in positive ways due to technological advances.

But, there are also some considerations to keep in mind for keeping costs low and return on investment high.

I’ve been getting questions every day about the feasibility of self-publishing a magazine in 2022, so this video will address:

  • Which internet-based platforms can reduce publishing costs including printing, hosting, and delivery
  • How to leverage your network to increase distribution on social media for free and avoid paying distributor fees
  • How to get content written without hiring professional copywriters
  • Unique ideas for leveraging your magazine beyond ad sales and subscriptions

Click the link to watch the video and subscribe on YouTube!

Jan 14
free coaching

Free Coaching

By business coach, magazine, magazine funnel, sales funnels No Comments

There is a massive business opportunity with magazine publishing (both digital and print.)

In fact, we’re seeing members of our community grow with magazine publishing faster than ever before and it almost never includes selling advertisements by cold calling.

“After our launch on January 4th we have received nearly 100 subscriptions!  Now I am getting some requests from advertisers!”- Jeremy Spurgeon, Mobile Musician Magazine on Jan. 7 

(3 days after launching)

“Better than expected! When I showed my mastermind group my newly published digital magazine, they were very impressed and blown away! The magazine is going to be a great asset for me to build my subscriber list and grow my men’s coaching program.”  – Dr. Orest Komarnyckyj, The Standard.Academy Magazine

The reason for their success is that they are building multiple revenue streams off of magazine publishing with a “magazine funnel.”

To inspire you, here are 14 ways to monetize a magazine funnel. (I have over 50 ways.)

  • Create advertorials for your new services encouraging signups or trial offers
  • “Stage Swap” a magazine article with someone else who has a show
  • Sell the magazine on your website
  • Interview your top prospects in your magazine to get your “foot in the door”
  • Give away the digital version for free on your website as a lead magnet in exchange for the reader’s email address
  • Follow up with your magazine subscribers with an email drip campaign to your calendar to book people to talk to
  • Create social media posts spotlighting your contributors and ask them to share to grow your audience
  • Send printed copies to your top referral partners to impress them
  • Write articles for the products you love and include your affiliate links
  • Leverage your magazine to get a Media Pass to your favorite conference – provide a write-up in exchange
  • In your networking meeting pitch announce that you are looking for people to interview (who are your best prospective clients)
  • Print a business card with a QR code that goes to your magazine signup optin page
  • Handout your magazine at networking events
  • Print copies of your magazine and bring them with your magazine and leave them behind to impress prospective clients

If you’d like free coaching on how a magazine funnel could work for you, check out the free Magazine Funnel Secrets Masterclass and special one-time free coaching offer at www.MagazineFunnelSecrets.com

Jun 16
digital magazine publishing

Digital Magazine Publishing

By magazine, magazine funnel No Comments
What are the big, audacious goals you have for your business?

Is it to land high profile clients?
Speak on the biggest stage in your industry?
Book radio and podcast interviews?
Sell more to your existing client base?
Strengthen business relationships with referral partners?
Land lucrative brand deals?

Digital magazine publishing and magazine funnel could help you accomplish all of the above and more!

In the last year, I have leveraged a magazine funnel and digital magazine publishing to earn the business of multi-million dollar companies, speak at a top conference for my industry, be interviewed on one of the most high profile podcasts in my niche, land brand deals, and many more exciting developments.

All of these wins have resulted in a full calendar of future clients to talk to!

If you’re curious about the process, there are some very important questions to answer first to ensure the success of your digital magazine.

In this week’s video, I’m going to share how to plan for the right outcomes so you don’t waste time and money.

Learn Marketing. Grow Your Business.

To your success!

Jen

P.S. If you’d like to download a free Case Study booklet to gather some ideas about magazine marketing from a variety of industries, please visit: www.InstantMediaMogul.com

May 10
what is a magazine funnel

What is a Magazine Funnel?

By magazine, magazine funnel No Comments

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Build Your Authority + Email List at the Same Time Faster and Easier Than You Ever Thought Possible with a Magazine Funnel!

A Magazine Funnel is a Powerful and Impressive Way to Wow Clients, Prospects, and Referral Partners Plus Generate New Interest in Your Business.

Instant Media Mogul™ The #1 Original Magazine Funnel created by “The Mother of the Magazine Funnel” Jen DeVore.

Deliver compelling 100% custom, high quality content and WOW away the competition! This is unlike any other publishing process for professionals.

This is truly transformative marketing that positions you as the go-to expert while making it easier to build your email list and close better deals.
Frequently Asked Questions:
Creating content for a magazine sounds like a lot of work. Do I have to write all the articles?
With our process, you will leave the heavy lifting to our editing team! Do you have blog articles that are relevant, but not getting the views they deserve? Let us repurpose your existing content into fresh, new articles. If you don’t have existing content, we will show you how to get your industry influencers and key strategic partners to become contributing writers. We’ll even give you the email template to send them that makes this process simple, easy, and fun!
 I wrote a book for my business and that process was expensive and time consuming. Is creating a magazine like writing a book?
The main reason why our clients decide to publish their own magazines is because we’ve made the process a lot faster and more affordable than book publishing. You can have a magazine funnel created and launched for a fraction of the price it takes to launch another book. In fact, it’s so much better, that most of our clients decide to publish a new magazine and refresh their funnel quarterly with fresh content.
 What do I do with the magazine funnel after it’s published to help my business grow?
Using our proprietary process, we will give you access to 24 proven strategies to get more attention, generate more interest, and close more high value opportunities using your magazine funnel. If you desire media interviews, stage opportunities, “foot in the door” conversations, strategic partnerships with influencers, better clients, or just a simple way to stay top of mind with your existing contacts, Instant Media Mogul™ has you covered.
 Who owns the content of my magazine funnel?
YOU! Everything we create for you is 100% custom to you and will not be found in any other publications. This is not an “off the shelf” publishing experience like other magazines out there. You will own everything that is created for the magazine. The funnel set-up will be done on your existing website and tied to your existing email marketing system and social media channels. If you don’t have these tools, we will create them for you.
 What does “funnel” mean?
The Instant Media Mogul™ system is not just a magazine, it is an entire Attraction Marketing funnel system done for you and backed by our 100% proprietary system of 24 marketing strategies. This system is designed to help you get more attention, stay top of mind, and land the business opportunities you deserve. What’s included is your magazine as both a digital and print version, an opt-in page for subscribers, an email nurture campaign, a makeover of your social media pages, a set of social media graphics, and copy-paste promotional posts. We also provide a Media Kit to help you land advertisers and brand deals if you choose to monetize by offering ad space. You also get access to our phone call scripts and email templates to help you land brand deals, contributors, media interviews, and stage time if you’d like.
 Do I have to sell my magazine or do I give it away for free?
Depending on your unique business goals, you could do either or both. Most of the time, our clients simply give the online magazine away for free as a digital download to build their email list. Then they print up a short-run (50 or fewer) and send the printed copies to key decision makers, prospects, and clients. Set up a call with Instant Media Mogul CEO Jen DeVore to talk through what makes the most sense for your marketing plan.

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May 19
magazine funnel

Magazine Funnel – Instant Media Mogul

By magazine, magazine funnel No Comments

YES.

Image is everything.

Like it or not, if you’re selling services, your credibility is everything.

Are you trying to land clients in a competitive industry and looking for a way to build credibility that doesn’t take years?

Or, are you ready to take your message to a larger audience and need a tool that represents you with quality and prestige?

Having your own magazine and an automated system for nurturing your subscribers to the next step in your process is guaranteed to WOW buyers.

Here’s what many people overlook: leveraging a magazine is more than just a pretty cover. You need a system on the back end set up and done for you that makes your future clients feel supported and nurtured.

With a high level of quality, we’ve made it extremely easy and simple for you to attract, convert, and retain clients at a fraction of the cost that it would take you to publish a book, create your own TV show, or launch a multi-step digital marketing campaign.

Not to mention, we handle all the logistics around creating content, managing your brand, and getting the message just right.

Once you lock in your publication, you will experience first-hand just how fun marketing can be!

If you want to see an exciting video with case studies click the link below.

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Instant Media Mogul

Feb 28
publish your own magazine Instant Media Mogul

How to Publish a Magazine

By branding, magazine No Comments

If you want to be seen as the go-to expert in your industry and monetize your message, a magazine is the celebrity choice and now is the savvy entrepreneur’s choice as well.

But, you’ll need more than just a pretty cover to make a magazine work for your business.

Having your own magazine can be a fun and rewarding experience when you think about all the attention you will receive, but how do you know that a magazine can be a money maker for your business?

You ensure success by crafting a plan that accomplishes at least one (and maybe more) of these goals:Instant Media Mogul

  • acquisition of new leads from your website
  • opens doors for bigger opportunities (speaking engagements, interviews, etc.)
  • referral campaign to best partners
  • newsletter to top VIPs
  • follow up and reactivation campaign to past clients
  • internal marketing piece to increase client spending

Joanna and Chip Gaines from HGTV’s Fixer Upper debuted their lifestyle brand’s magazine with the largest retailers selling out The Magnolia Journal on Day One.

Oprah Winfrey’s O Magazine maintains success after 18 years even while audiences move from TV.

The Pioneer Woman Ree Drummond from Food Network fame launched a magazine to capitalize on her 25 million social media fans.

Even movie stars like Gwyneth Paltrow are launching magazines because it’s “very legitimizing for the brand—and a really interesting way of … getting across our point of view and what our values are.” 

Success leaves clues: celebrity brands thrive with magazines.

Are you next?

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Contact

Office of Jen DeVore Richter
(904) 382-7255
jen@jendevore.com
Travels from Denver, Colorado

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Youtube Instagram Tiktok Facebook Linkedin
Contact

Office of Jen DeVore Richter
(904) 382-7255
jen@jendevore.com
Travels from Denver, Colorado

HELPFUL LINKS
© 2023 Jen DeVore Richter • Boss Women Rock, LLC • All Rights Reserved.