inspiring speaker women in business

Inspiring Speaker Women in Business | Jen DeVore Richter

By | keynote speaker, professional speaker, public speaking | No Comments

Are you an event organizer searching for an inspiring speaker for your women in business group?

Recently, Jen DeVore Richter presented her signature program: Boss Women Rock – Go From Best Kept Secret to Sought After Expert to the Polka Dot Powerhouse Jacksonville Chapter.

Key takeaways included:

  1. How to Position Yourself for Success  (and make your competition irrelevant)                    
  2. How to Get More of What You Want (without feeling or sounding pushy or desperate)
  3. How to Create Winning Outcomes (for you AND those you serve)

“We had the privilege of having Jen speak for our women’s group. Not only was she captivating, she provided true value to the group. Her energy lifted the room and left everyone feeling empowered and ready to elevate their business. She truly helps women see their potential and clearly defines what to do to achieve it.“

-Kellee Boyles Wip, Executive Director, Polka Dot Powerhouse

Interactive elements included each participant receiving their fill-in-the blank solution to creating a Market Dominating Position Statement and ended with the entire group standing in unison at the end to stand in a “power pose” and chant the Boss Women Rock mantra.

Women in business across the country love inspiring speaker Jen DeVore Richter.

To inquire about booking Jen for your upcoming event, please call (904) 382-7255 or complete the Contact Form.


Turn Your Vision into Reality

Turning Your Vision into Reality | Women’s Online Business Coach

By | business coach, podcast | No Comments

Life After the Vision Board Party


So you went to a vision board party and you have a general idea of what you’re trying to accomplish.

Or maybe you’ve got a general picture in your mind of something that you’re trying to accomplish by you’re still stuck. How do you turn your vision into reality if you have ideas?

If you need a step by step action plan for how to make it happen. This article is for you. I’ve used this exact process to transition from a job in corporate America over 15 years ago into entrepreneurship.

I’ve used it to create a seven-figure earning business from scratch with my former business partners.

I’ve used it to build a six-figure coaching business from scratch, create and launch a membership program, create and launch a group coaching program, a private consulting system, write multiple books, become a paid keynote speaker, and become a sought after media expert.

Most importantly, I work from where I want, when I want, with whom I want at the price I decide. So I don’t share this information with you, the list of my accolades to be braggadocious, I share with you because it matters who you get your information from. If you’re trying to take success tips and strategies from someone who hasn’t accomplished what you’re trying to accomplish, then they would be a big waste of time. I’m just trying to make sure that you understand that this is the system that I have used to build a business that I love.

The Big Secret: Success Hacking

So here’s the secret. The big secret is you need to break down your Vision Board into one project at a time. Let’s say that you have this big beautiful vision board that you created at a vision board party and you’ve got a new horizon, a new idea of who you are and who you want to become, but you’re not sure how to actually make it a reality.

You’re feeling really inspired. But at the same time, you’re also feeling a little bit frustrated and maybe overwhelmed thinking about, “oh wow! this seems great on paper, but how do I actually make it happen?”

The secret is you’re going to do one project at a time and you’re going to do a process called success hacking. This is my term for it, success hacking.

Break Your Vision Down into ProjectsBoss Women Rock Book

Now the first step in it is break your vision down into projects and then pick a project and then find a benchmark of someone who is already doing that project successfully. For example, when I decided that I wanted to become a paid keynote speaker, I looked to find a keynote speaker in the women’s business empowerment space to model and her name is Ali Brown.

I started looking at how she was positioning herself in the marketplace, what tools she was using, did she have a big fancy website, was she using sales funnels. I started signing up for her lead magnets and her drip campaigns and getting on her email list and following her on social media and just taking note of how she was positioning herself and what tools she was using in order to get her her image and our brand and message out there.

Find a Benchmark

Find a benchmark. It’s a lot easier to accomplish things that other people have already accomplished. If you’re trying to recreate the wheel and do something or build something in your business that no other person has ever done before, it’s going to be a much harder road. Don’t try to reinvent the wheel.

Look to see who’s already doing this successfully and ask yourself, “what can I learn from where they have gone?”

Analyze How They Execute

Okay, so then you’re going to look at how they execute. Another example I have for you is when I wanted to write my latest book, the Boss Women Rock Book. I wanted the book to be part of my sales process and part of my sales funnel because the other books that I had previously written, were great resources and they were great guides for people that maybe couldn’t afford to pay my coaching or consulting fees or join my membership program.

Books are an amazing way of getting your ideas “out there,” but they also need to be part of your bigger sales and marketing process. I started to look at who was really doing this well, who was using a book as part of their sales funnel. I found a benchmark. Her name’s Kim Walsh Phillips. She’s in the NO BS Inner Circle Program that I’m also in. I looked at Kim’s book, I ordered her book, I started reading it and not just for content and ideas. She talks about Facebook, which is totally different than what I talk about. I didn’t look at just the content, but I looked at how the book was laid out and how she was plugging in her sales funnel links and how she was moving people into her Facebook group and how she was using social proof and interviews with her clients as part of her book too to help build her credibility. So that was really important.

Those are the first two steps. One: find a benchmark Two: analyze how they execute.

Find Your Edge

The third step is to look at what’s different about you related to your benchmark and how they execute.

You could do a SWOT analysis related to this. You could look to see what are their strengths, what are their weaknesses, where’s the opportunity, and how can you become a threat. So that’s how you find your difference or your edge.

Outline a Mini Marketing Plan

And then you apply the three M’s of attraction Marketing, Message, and Media. You just start to look at how you’re going to market this, you don’t create the entire marketing plan. This is important, because before you go build a project or decide that you’re going to be a keynote speaker or write a book or launch a group program or create a membership website, you need to see what’s different about it and ask “is there a need in the marketplace for this?”

You want to be able to make sure that you’ve got your market clearly identified, your unique messaging and your position, and in general what media platforms you’re going to use to promote this product because you don’t want to go spend $10,000 on a keynote speaker website or build out a big membership website if there’s no market for it. And if you don’t truly understand what problem it solves. So you have to do that first, do a little mini marketing strategy, like a one page marketing action plan. That will really save you a ton of time and a ton of money.

Okay. So now you’ve got your benchmark, you’ve got an example project that you’re going to use as a benchmark to hack their success and you found your unique difference or your edge. You have a general idea of how you’re going to market it. Now you need to create a SMART goal for yourself. And now a SMART goal is different from a regular goal.

Set a SMART Goal

Now, a non-SMART goal might be, I’m going to launch a book that helps me land clients. That’s too general. It’s not SMART. A SMART goal is specific, it’s measurable, it’s actionable, it’s results oriented and it’s timely.

You’re going to create a SMART goal for your book project.

“In the next 90 days, I’m going to write a book that becomes part of my sales process and publish the book on Amazon. It will bring me two new clients a week at $3500 each.”

All right, so that is a very, that’s a very specific goal versus “I’m going to write a book.”

Download the FREE 90-Day Action Planner

Inside the Boss Women Rock Rockstar Results Academy Facebook Group, I give you a free copy of a 90 day action plan that you can download as a spreadsheet. And you’ll that it’s really simple to use.

I don’t subscribe to the time management idea of writing to do lists. That doesn’t really work for me. What works for me is to create an action plan and put the actions into my calendar to make sure that I get those things done when they’re supposed to be done.

Now you can do the same thing. It’s really not that complicated when you think about it.

Remember: Good Enough is Good Enough

The final thought that I’ll leave you with is “good enough is good enough.”

Don’t wait until your project or your website is perfect in order to launch it. Get it out there in the marketplace and start getting feedback. Start seeing if it’s really going to help you move your business forward.

You can refine it over time. Don’t fall into the perfectionist trap and never really get your projects out into the world. People want to hear what you have to say. Someone right now on this planet is hoping, wishing, and praying for the solution to the problem that only you have.

This is really important work that you’re doing.


  1. Break your vision down into individual projects.
  2. Find a benchmark for each project.
  3. Do an analysis to understand their strengths, weaknesses, opportunities, and threats.
  4. Find your competitive edge.
  5. Create a one-page marketing plan for the project.
  6. Set a SMART goal.
  7. Execute.

Do you have a big vision that you want to turn in to a reality? Apply for a complimentary 45-minute Business Breakthrough session with Jen DeVore Richter and unlock your Profit Potential.

Click to Unlock Your Profit Potential
boss women rock podcast

The #1 Secret to Marketing Success for Women in Business

By | podcast, professional speaker | No Comments

Are you struggling to generate leads for your small business? The reason why may surprise you.

In this episode you’ll learn the #1 Secret to Marketing Success that most women in business don’t realize.

You’ll gain a major competitive advantage.


Jen DeVore Richter is a Business Breakthrough Specialist, published author, top business coach, keynote speaker, and media personality whose ideas and systems have been featured on NBC, CBS, FOX, ABC, PBS, and HuffPost.

She is known as The Powerhouse Producer of Rising Influencers™

CEO and Founder – Boss Women Rock™ – a powerful online client attraction academy for Rising Influencers. Join the Academy today at:

Order her latest book on Amazon at

Join the free community for speakers, authors, coaches, and service based professionals:

Learn How to Go from Best Kept Secret to Sought After Expert on this webinar on demand:

Watch Jen’s keynote speaker videos at

Email speaking and consulting inquiries to

Top Women’s Business Coach

By | business coach | No Comments

Searching for a Top Women’s Business Coach?

Forget the tired concept of chasing after clients one at a time only to face rejection after rejection–there is no need to keep doing what doesn’t work especially when the alternative is so much more fun and lucrative.

Whether your dream is to build an elite consulting business, grow your practice, or sell more services, Jen DeVore Richter has the blueprint. She calls it the Rising Influencer Profit Process™.

This step-by-step system is for ambitious professionals who seek a results-oriented approach to becoming known as the sought-after and respected women's business coach

Key takeaways include:

  • How to start even if you don’t have a big social media following, email list, or best selling book.
  • How to share your story in a way that is relatable, exciting, and moves people to action without feeling braggadocious.
  • How to build your primary business offer for maximum profitability and impact while getting paid your worth.
  • Which systems and resources make this process a ton more fun and a whole lot easier without breaking the bank.



About Jen DeVore Richter

CEO & Founder, Boss Women Rock

Before becoming an entrepreneur, Jen DeVore Richter enjoyed an achievement filled career as a marketing executive working for NASA at Kennedy Space Center, a Fortune 500 Pharma Company, and ABC TV.

But, after a life changing health battle she decided to reinvent her life and began a personal and professional mission to inspire and empower business owner’s to reach their full potential.

The results of this approach include reduced entrepreneurial burnout, financial magnetism, and being seen as an industry leader – key concepts which can lead to greater income, influence, and impact.

Jen is a multi-published author, professional keynote speaker, Business Breakthrough Specialist, and the Editor in Chief of the Boss Women Rock™ magazine and host of the podcast on iTunes.

She is a media contributor frequently appearing on TV, radio, and podcast interviews across the globe.

She is well-known for leading a movement for Rising Influencers and “Boss Women Rock” is fast becoming the mantra for women in business.

Jen’s fourth book Boss Women Rock: How to Go From Best Kept Secret to Sought After Expert is now available on

If you’re looking for dramatic results and are ready to skip past the fluff to finally build the business of your dreams, get started today.

Jen’s unique promise is that she can show you an exact roadmap for how to build a six-figure coaching or consulting business in 45 minutes or less. To experience this unique and powerful 45-minute Business Breakthrough, click the button below to schedule.

Schedule a 45-Minute Business Breakthrough

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women's business coach

Women’s Business Coach

By | business coach | No Comments

Looking for an online women’s business coach to help you launch or scale your business to six-figures?

Leading Women’s Business Coach Jen DeVore Richter has been recognized in Six-Figure Coach Magazine for her NO BS and results oriented approach.

Jen DeVore Richter- Online Women’s Business Coach

As an expert with gifts, talents, and a story to share, your business mission and message is dependent on your ability to first transform other’s lives and second drive revenue. Tapping into your unique message and style is important, but without a predictable way of generating new business, your message will go unheard. You owe it to the lives of those you were born to impact to build a thriving and profitable business!

Imagine having a business that not only changes lives, but is steady, stable, and income producing in the six-figures!

Jen DeVore Richter specializes in helping coaches, consultants, and experts build profitable business so they can serve for years to come without worrying about fall back plans or having to go back to corporate work.

Using her proven Rising Influencer Profit Process™, Jen is transforming the lives of her clients and those she mentors. One of her clients says this about her:

“Jen does for businesses what Marie Kondo does for houses. She helps you  cut through the clutter to create the clarity, processes and systems that can spark joy in your business.” – Karen Barnes-Rivera, Business Owner, Mom, Military Veteran

If you are looking to launch or scale an expert business, Jen can help you:women's business coach

  • identify your niche market
  • craft magnetic messaging
  • generate new leads
  • convert leads to paying clients
  • leverage live events and webinars to find clients
  • attract high ticket and high value clients
  • package and price your offerings
  • improve profitability
  • design a simple 3-step sales funnel that converts
  • sell more products and services
  • become known as the go-to expert in your local market or industry
  • land free media exposure including tv and radio interview
  • create systems and processes to put your business on auto-pilot

If you’re looking for dramatic results and are ready to skip past the fluff to finally build the business of your dreams, get started today.

Jen’s unique promise is that she can show you an exact roadmap for how to build a six-figure coaching or consulting business in 45 minutes or less. To experience this unique and powerful 45-minute Business Breakthrough, click the button below to schedule.

Get a Breakthrough in 45 Minutes
Boss Women Rock

Marie Kondo: Boss Women Rock’s First Honorary Celebrity Member

By | book authorship, business coach | No Comments

Why I’m Naming Marie Kondo the First Honorary Celebrity Member of Boss Women Rock

If you haven’t heard the name Marie Kondo by now, allow me to introduce you to the hottest celebrity in the home (and life) improvement industry.

Marie Kondo is taking over the airwaves with a hit reality show on Netflix and a book called “The Joy of Tidying Up: The Japanese Art of Decluttering and Organizing.” Marie is making waves on social media with legions of fans posting before and after photos of their closets and kitchen drawers using #mykonmari.

She’s so hot, Time magazine just named her one of the Top 100 Influential People!

“Identify the items you are using in this moment – and list what you love about each one. ” Marie Kondo

This post is my public declaration of making Marie Kondo the first honorary member of Boss Women Rock because she has seemingly gone from “Best-Kept Secret to Sought-After Expert” all while spreading light and joy around the world and making her mark on every soul who discovers her.

Here’s why Marie Kondo is a Boss Woman:

  1. Her entire brand is built around solving a problem: clutter and disorganization in the home leads to a messy life. She is teaching a transformational process to take her fans from having the life sucked out of them from having an overabundance of things in their spaces to feeling joyful and appreciative of every single object they keep.
  2. She has a branded process around this transformational experience called The Konmari Method which is an easy to follow 5 step process for discarding, categorizing, keeping, and organizing your belongings “in one go.” This branded process ensures others can replicate her method and get similar results.
  3. Since she has a branded process, she has developed a system to train other consultants to become officially certified creating another revenue stream and freeing her to work ON building her empire. Imagine how different her business would be if she would have built a business solely on her one-on-on client work.
  4. She is leveraging the power of “real media” including appearances on 50 major Japanese television and radio programs as well as in Time Magazine, The New York Times, The Wall Street Journal, The London Times, Vogue Magazine, the Ellen Show, the Rachael Ray Show and many more.
  5. Her personal brand is consistent and impeccable in color, visual style, personality, and social media use. Even her clothes are a reflection of her brand with mostly white tops and patterned skirts in a modern, non-fussy style being her signature look.

So, what can you learn from Marie Kondo to build your business and brand?

  1. That becoming the “next big thing” in your industry is a process built on a system of leveraging your authority and being seen as a celebrity in “real media.”
  2. That you need to have a branded process to how you provide an outcome and transformation in other’s lives.
  3. That empires are built by scaling your business in a trainable format that others can implement.
  4. That personal branding is key and deserves your time, attention, and investment of resources.

Want the inside secrets on how to go from Best-Kept Secret to Sought-After Expert? They’re all inside my latest book.

Get it on Amazon today >>

Boss Women Rock Book

santa is best salesperson

How to Become Great at Sales – Lessons from Santa Claus

By | business coach | No Comments

I’m going to declare it to the world: Santa is the world’s best salesperson.

Think about it, Santa has represented every product and service known to man since 1840. Soda? Check. Toys? Check. Cars? Check. 

Literally, everything he touches turns to gold… the man is unstoppable! 

I break down how Santa does it in this video and give you the Top 3 Key Things he does for the companies he represents so you can ethically steal his strategies for your business.

Secret #1: He’s Memorable & Outrageous

Secret #2: He Makes His Work Fun & Interesting

Secret #3: He Focuses on Giving

Watch the video to learn Santa’s Secrets!

Watch the Santa Video

profit hacking your business

How to Improve Profit in a Business

By | business coach | No Comments

There’s this little-known thing called Profit Hacking. Hardly anybody is talking about it. But when you learn it and use it, you’ll see a huge difference in your small business marketing and immediately understand how fast you can make an extra $10K next quarter by uncovering hidden revenue opportunities in your business.

Jen DeVore Richter, Business Breakthrough Specialist, has been working for 5 years to ensure that her clients have the competitive advantage when it comes to growing your business. Profit Hacking is the advantage and Jen is a master at it!

Arrange a call with Jen to see:

  • How to uncover $10,000 – $50,000 in hidden revenue opportunities in your business without spending any more money on marketing
  • The 5 key areas of your business you should be focused on to maximize profit in your business in as little as 30 days
  • How to find the baseline and profit potential in your business so you can make better decisions about what you need to focus on immediately and what can wait
  • A proven system you can follow so you don’t get confused and distracted any longer

Click here to schedule a Profit Hacking call with Jen:

Rising Influencer Profit Process

Only take Jen up on this offer for the 45-minute breakthrough call if:

  • You are serious about growing a “real” business that can support you and your family.
  • You’re committed to taking action and putting in the work. This is not a get rich quick scheme!
  • You’re done making excuses about where your business is at and are ready to change.
  • You believe that your business has the ability to change someone’s life if only you had the right exposure.
  • You’ve been winging your sales process up to this point, but are going to take it seriously in 2019

Here are some of her results:

“Jen, before hiring you I felt like I had lost control over the money in my business. I didn’t really know what I should and should not do to grow. Now I am in complete control and actually enjoying the process. Plus, we’re measuring our results everyday. Putting profit first and focusing on pricing has enabled us to generate more cash flow faster. It’s only been a couple days and I see the difference financially! Plus, the strategies you created for me to generate leads are going to be really fun.” – Ana Stauch, A New Way Healthcare

“Working with Jen was such a fun and productive experience. We got an amazing amount of work done, put processes to my business and I left with such motivation to go and implement what we talked about. Within 24 hours I made back my investment by signing a high ticket client.” – April Caldwell, Trail Blazers Tribe

On average, Jen finds about $44,500 to $314,000 in low hanging fruit hidden revenue opportunities for each person she does a 45-minute call with.

So, don’t miss out on the hidden revenue in your business. Set up your call today:

Schedule a Call with Jen
sales marketing guide free

Sales and Marketing Guide

By | business coach, marketing consultant | No Comments

Would you like a copy of the Sales and Marketing Guide I use with my bigger clients?

It’s a 24-page PDF you can download, print out, and take yourself to see exactly where you stand for 2019.

It would help you get a clearer picture of what you need to work on and what you’ve got under control…and I’m giving it to you absolutely FREE!

The sections of the Sales and Marketing Guide include:

free sales and marketing guide

Click for FREE sales and marketing guide for instant download

  • planning
  • financial
  • pre-sales inquiries
  • sales process
  • after sales process
  • marketing and advertising promotion
  • website planner (clients without websites)
  • website updates (clients with websites)
  • database management
  • staff
  • time management
  • goal setting as an entrepreneur-marketing audit action plan

This is for growing businesses that want 2019 to be a year of serious progress from a financial standpoint as well as time management standpoint.

Perhaps you have an office, great staff, and a marketing budget, but aren’t getting desired results.

If you want the guide, just click the button below:

Yes! Give me the FREE guide

P.S. (This is valued at $497 for the PDF alone, not including my time.)

P.P.S Feel free to share this post with your business owner friends. You will look like an absolute hero!

Women’s Business Book | Boss Women Rock

By | business coach | No Comments

Women’s Business Book

Boss Women Rock: How to Go from Best Kept Secret to Sought After Expert

Forget the tired concept of chasing after clients one at a time only to face rejection after rejection–there is no need to keep doing what doesn’t work especially when the alternative is so much more fun and lucrative. This new women’s business book reveals an entirely different approach.

Whether your dream is to build a successful consulting business, grow your practice, or sell more services, Boss Women Rock has the blueprint.

This step-by-step guide to becoming a sought after expert teaches:women's business book : Boss Women Rock

  • How to start even if you don’t have a big social media following, email list, or best selling book.
  • How to avoid imposter syndrome and the other BS false lies that will try to hold you back from shining your light.
  • How to share your story in a way that is relatable, exciting, and moves people to action without feeling braggadocious.
  • How to connect with an audience that will actually care about your message and buy your business’ products and services.
  • How to build your primary business offer for maximum profitability and impact while getting paid your worth.
  • Why direct response conversion and sales tactics prevents your marketing from just being a big waste of time and money.
  • How to leverage small stages and events for maximum income, impact, and influence when the big meeting planners won’t let you play in their sandbox.
  • Which systems and resources make this process a ton more fun and a whole lot easier without breaking the bank.

About the Author: Jen DeVore Richter

Two short years ago, Jen DeVore Richter got fed up with being an overworked business owner and “best kept secret” no one knew about. With a background that includes working as a marketing executive for NASA at Kennedy Space Center, ABC TV, and a seven-figure earning startup company behind her, she knew that there was more for her.

Determined not to fall into the trap of starving artist with a microphone, Jen set out on a mission to build an expert business that not only produces a six-figure income, but also truly impacts the lives of those she serves.

In 2017, Jen landed $108,000 in free media publicity and used the attention to build her credibility faster so she could focus on claiming her own stage. She is known as the Powerhouse Producer of Rising Influencers™ helping her clients earn more by focusing on just 5 key profit-busting areas of their business.

Now, she is sharing her proven Rising Influencer Profit Process™ for maximizing profitability in an expert business in this new women’s business book.

Connect with Jen on Instagram @jendevorerichter

Connect with Jen on Twitter at @JenRDeVore